Hot Spring Document
  • INTRODUCTION
    • Vision Statement
    • PoW2 (Proof of Web2)
    • Participants
    • Backers & Investors
  • THE CONTEXT
  • THE COZY WORLD
    • Simulation IP Games
      • Hot Spring: Origins
        • Game Mechanics
          • Facility Management
          • Unlocking and Upgrading
          • Task-Based Gameplay
        • In-game Features
        • In-game Economy
      • Cozy Willow
      • Spring Haven
    • AI Agent NPCs
    • Characters Dynamic
    • Cozy Backpack
    • Pay Station
    • Onsen
  • Proof of Cozy (PoZ)
  • ECONOMICS
    • COZY Token
    • Flow & Value Distribution
    • Allocation & Distribution
  • FOR CREATORS
    • Cozy Asset
    • Cozy Creation
  • SDK
    • Plug & Play
    • Account Abstraction
  • SPRING ROADMAP
  • Discord
  • Home
  • Twitter
  • Conclusion
  • Terms of Use
  • Privacy Policy
  • Glossary
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  • Proven Studio Execution in Traditional Markets
  • The Mission: Onboard the Next 3 Billion Traditional Players

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  1. INTRODUCTION

PoW2 (Proof of Web2)

Before stepping into the on-chain ecosystem, Hot Spring was already validated in the Web2 landscape through strong user engagement and gameplay retention. As a cozy simulation IP, the game achieved:

  • Over 5 million organic downloads across mobile platforms

  • Top-3 ranking in simulation and lifestyle game categories in key Asian markets

  • Average session time of 18+ minutes per user, indicating deep immersion

  • 28-day D1 retention consistently above 40%, highlighting habitual engagement

  • A vibrant fan-driven content ecosystem, including UGC furniture packs, fan art, and room design competitions

These metrics not only reflect product-market fit, but also prove that Hot Spring resonates with a generation seeking comfort, expression, and emotional connection => values often overlooked in the broader gaming market.

This Web2 foundation provides both creative depth and operational stability as Hot Spring expands into a fully composable, AI-native simulation platform on-chain.

Proven Studio Execution in Traditional Markets

Hot Spring is built by a game studio with over a decade of experience in the traditional gaming industry. The team has collectively launched multiple casual and simulation titles that have reached:

  • Over 100 million cumulative downloads

  • High-performing user bases across Southeast Asia, Korea, and Japan

  • Partnerships with leading Web2 publishers, platforms, and art studios

  • Successful monetization via IAP-driven economies with long-tail retention models

  • Recognized IPs in simulation, idle RPG, and lifestyle genres

This operational maturity forms the backbone of Hot Spring’s ability to scale. Unlike experimental Web3-native teams, this studio brings battle-tested production pipelines, deep understanding of player psychology, and scalable infrastructure for managing both creative content and live operations.

The Mission: Onboard the Next 3 Billion Traditional Players

The next evolution of Hot Spring is not just about Web3-native users. It is designed to bridge the experience of traditional mobile and PC gamers into a new interoperable layer of digital life.

To onboard the next 3 billion players, Hot Spring focuses on:

  • Familiar gameplay loops powered by AI and social personalization

  • Frictionless onboarding through account abstraction and invisible wallets

  • Optional on-chain layers that add value, not complexity

  • Creator ecosystems that empower players to become builders

  • Emotional continuity that turns games into lifestyle anchors

This is not a crypto game with players. This is a player-driven world => rebuilt from the comfort, trust, and creativity that traditional games got right, now composable and persistent by design.

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Last updated 10 days ago

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