# PoW2 (Proof of Web2) Before stepping into the on-chain ecosystem, Hot Spring was already validated in the Web2 landscape through strong user engagement and gameplay retention. As a cozy simulation IP, the game achieved: * **Over 5 million organic downloads** across mobile platforms * **Top-3 ranking** in simulation and lifestyle game categories in key Asian markets * **Average session time of 18+ minutes per user**, indicating deep immersion * **28-day D1 retention consistently above 40%**, highlighting habitual engagement * A vibrant fan-driven content ecosystem, including UGC furniture packs, fan art, and room design competitions These metrics not only reflect product-market fit, but also prove that Hot Spring resonates with a generation seeking comfort, expression, and emotional connection => values often overlooked in the broader gaming market. This Web2 foundation provides both creative depth and operational stability as Hot Spring expands into a fully composable, AI-native simulation platform on-chain. ### **Proven Studio Execution in Traditional Markets** Hot Spring is built by a game studio with over a decade of experience in the traditional gaming industry. The team has collectively launched multiple casual and simulation titles that have reached: * **Over 100 million cumulative downloads** * **High-performing user bases across Southeast Asia, Korea, and Japan** * Partnerships with leading Web2 publishers, platforms, and art studios * Successful monetization via IAP-driven economies with long-tail retention models * Recognized IPs in simulation, idle RPG, and lifestyle genres This operational maturity forms the backbone of Hot Spring’s ability to scale. Unlike experimental Web3-native teams, this studio brings battle-tested production pipelines, deep understanding of player psychology, and scalable infrastructure for managing both creative content and live operations. ### **The Mission: Onboard the Next 3 Billion Traditional Players** The next evolution of Hot Spring is not just about Web3-native users. It is designed to **bridge the experience of traditional mobile and PC gamers into a new interoperable layer of digital life**. To onboard the next 3 billion players, Hot Spring focuses on: * **Familiar gameplay loops** powered by AI and social personalization * **Frictionless onboarding** through account abstraction and invisible wallets * **Optional on-chain layers** that add value, not complexity * **Creator ecosystems** that empower players to become builders * **Emotional continuity** that turns games into lifestyle anchors *This is not a crypto game with players. This is a player-driven world => rebuilt from the comfort, trust, and creativity that traditional games got right, now composable and persistent by design.*